Yesterday, I attended TEDx Vancouver. I saw amazing speakers get up on stage and share their stories, their ideas, and some great information. I heard about urban farms and what they do for the workers and about the struggle of one woman to become a mom. The importance of vision, creativity, and so much more. And it got me thinking about the importance of sharing your message.

The thing is, this is what I do with clients in Ignite your Business . We spend time digging into your why – why do you do what you do – which is a huge part of everyone I saw yesterday. You may not have the opportunity to share on such a grand scale, but you have the opportunity to connect with others everyday.

Knowing your why makes this so much easier. When you are clear on who you are and why you are doing what you do, you either connect or you don’t.

It is that simple.

You are not for everyone (just like I am not for everyone) and if you don’t connect with someone that saves both of you time, energy, and effort.

Not long ago, I was speaking with a client who did the yearlong program with me. He told me once he got clear on his why, on his message, he no longer wasted time trying to be the guy for everyone. In other words: “Here I am and if you don’t get it we are not meant to work with each other.” In October, he got 16 referrals and his business has increase 250% year over year since 2015.

If you want more referrals, if you are looking for clarity about why you are doing what you do, if you want to take your business to the next level, if you are as done with fine as I am, it is time to do something different. Let’s get ready to make 2018 the best year ever! No more waiting for referrals to come to you, let’s get a plan in place and make it happen.

The next Ignite Your Business is January 25 & 26, to register click here and put it in your schedule!!